Tender Details

Country: Finland
Summary: Marketing Automation Solution for Vr Group - Invitation to Participate
FIT Ref No: 122387656
Deadline: 14 Aug 2025
Financier: Self Financed
Purchaser Ownership: Government
Tender Value: Refer Document
Notice Type: Tender
Document Ref. No.: 450068-2025
Purchaser's Detail:
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Description:
VR-Yhtymä Oyj / VR-Group Plc (hereinafter also "VR" or "contracting entity") is starting a public tendering process to procure a marketing automation and customer communications system. The system handles automated marketing processes and customer communications such as newsletters and application messaging and loyalty program events. The goal of this procurement is to acquire a modern marketing automation/customer engagement system for VR-s passenger traffic operations in Nordics. The procurement includes the system license, possible other licenses required for system add-ons (such as email gateways etc.), support, monitoring and maintenance services to ensure the system remains operational throughout the contract period. The supplier will also be responsible for managing the hardware, software, and security required for the system. This procurement focuses on providing the system as a service (SaaS). This does not include implementation and ongoing services for operational tasks. The preliminary description of the procurement is attached to this invitation to participate (Annex 1). The description and related documentation will be specified during negotiations and the final subject-matter will be described in the final invitation to tender. This procurement is made for VR-Group Plc and VR Snabbtåg Sverige AB. The agreement can be extended to other VR-Group's subsidiaries during the contract period. The aim is that the procurement process would end in Q1/2026. The schedule...
Documents:

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Marketing Automation Solution for Vr Group - Invitation to Participate - Finland Tender

The VR-YHTYMÄ OYJ / VR-GROUP PLC, a Government sector organization in Finland, has announced a new tender for Marketing Automation Solution for Vr Group - Invitation to Participate. This tender is published on FinlandTenders under FIT Ref No: 122387656 and is categorized as a Tender. Interested and eligible suppliers are invited to participate by reviewing the tender documents and submitting their bids before the deadline on 2025-08-14.

The estimated tender value is Refer Document, and full details, including technical specifications and submission requirements, are provided in the official tender documents. Ensure all submissions meet the criteria outlined to be considered for evaluation.